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Tech

Drone market in India - Taking flight
Market Research Consulting Finance Marketing Tech 

Drone market in India: Taking flight

November 20, 2020November 23, 2020 Sage Marketing, startups, Technology

With this piece, we take a look at the Drone market in India. And no, this isn’t a robot uprising,

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The rise of AI - ML use cases post-COVID
Market Research Consulting Finance Marketing Tech 

The rise of AI-ML use cases post-COVID

November 6, 2020November 6, 2020 Sage AI, Machine learning

With this piece, we take a look at how COVID-19 is changing the way industries will be operating in the

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What is Marketing Analytics- A/B Testing and CLV
Tech Marketing 

What is Marketing Analytics, A/B Testing and CLV?

October 27, 2020November 13, 2020 Sage Case studies, Marketing, MBA case studies

Wondering What is Marketing Analytics? And why you should absolutely know this concept? Well, before we start let me tell

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FinTech in India and the world_ Evolution- Impact- and Uses
Market Research Banking Consulting Finance Tech 

FinTech in India and the world: Evolution, Impact, and Uses

October 20, 2020October 20, 2020 Sage fintech, Fintech Future, Fintech in india, Fintech startups

With this piece, we take a look at everything you possibly need to know about Fintech in India and the

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The Resurgence against the App Store Monopoly
News Business Tech 

The Resurgence against the App Store Monopoly

October 8, 2020October 8, 2020 Sage #freefortnite, Google App store Monopoly

This piece will walk you through the recent resurgence against the app store monopoly. With Fortnite filing a lawsuit against

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Neuromarketing with examples: A Marketing of the future
Marketing Tech 

Neuromarketing with examples: A Marketing of the future

September 25, 2020September 27, 2020 Sage Marketing concepts, Neuromarketing

With this piece, we understand Neuromarketing with examples. We take a look at the definition, techniques and finally look at

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Customer-experience-AR
Tech Brand Campaigns Marketing 

Excellent Customer Experience using AR: The Future

September 4, 2020December 5, 2020 Sage Marketing

The piece talks about how AR is revolutionizing the future of Customer Experience. We take examples of brands like Frooti,

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Understanding-tiktok-algorithm-casereads
Tech 

What makes TikTok, tick? Understanding the TikTok algorithm

August 22, 2020September 15, 2020 Sage tech

With this piece, we’ll try to decode what makes TikTok worth more than 20 Bn dollars. Essentially try to understand

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Internet of Things
Tech News 

IoT use cases: Why the Internet of things is the future?

August 12, 2020September 21, 2020 Sage Industry 4.0, Internet of things

With this piece we take a look at what Internet of things is, a look at the Industry 4.0 and

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Why TikTok banned in India
Tech Marketing Startups 

Case Study of Short-Video Platforms: The Rise and the future

August 7, 2020October 16, 2020 Sage Short Video Platforms

This piece talks about how brilliantly successful Short-video platforms have become in less than a decade. Post the ban of

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iphone-made-in-india
News Tech 

Apple iPhone 11 – An iPhone made in India

July 30, 2020July 30, 2020 Sage

You read it right. They are now making iPhones in India. Given the backlash Chinese products faced in the Indian

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jio-glass-google-glass
News Tech 

Jio Glass vs Google Glass: Can Jio win where Google failed?

July 16, 2020September 27, 2020 Sage 1 Comment RIL

With this piece we take a look at one of the most interesting launches of 2020, the Jio Glass. Now,

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Trump vs Social Media
News Tech 

Trump vs Twitter: The Content Moderation Game

June 15, 2020October 16, 2020 Sage 1 Comment Trump vs social media

Social media platforms have been on a radar for quite a few years for the influx of fake news that

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Netflix recommendation system
Tech 

Understanding the Netflix Recommendation System

June 1, 2020October 16, 2020 Sage 1 Comment Netflix recommendations

Ever wondered how suddenly you stumble upon a great movie/show on Netflix just because it shows up on your home

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Facebook-Shops
Business News Tech 

Facebook shops: Will social commerce be the new reality?

May 23, 2020October 16, 2020 Sage 1 Comment facebookshops, socialcommerce

Before we jump into what Facebook shops are, let’s start from the very basics. Commerce is a process buying and

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Music Revolution
Tech Brand stories 

Sony Walkman Case study: How it changed the way we listen to Music

April 14, 2020October 16, 2020 Sage Brand case study, Sony walkman

With this piece, we take a look at the Sony Walkman case study. We understand why it wasn’t the iPod

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dot com bubble
Tech Learnings of the Past News 

What caused the dot com bubble in 1998-2000?

October 23, 2019September 10, 2020 Sage 0 Comments Dot-com bubble, Explainer, Finance, Financial crisis, Stock Markets

On 10 March 2000, the Nasdaq index of Leading technology shares was showing greater spikes, which resulted in bursting of

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Recent Posts

  • A brand that woke up India – Tata Tea Jaago Re Campaign
  • What is Behavioral Economics? ft. Common Consumer Behaviour
  • How to deliver a Killer Advertising Brief!? Top 5 questions to ask
  • The Rise of Micro Mobility Industry in India
  • CR Special: Pandemic redefining the meaning of VUCA World
  • The Power of Packaging ft. Coca Cola packaging
  • Lockdown Marvel: The Rise of MX Player Everytainment
  • Roles and types of Pricing in Business Decision Making

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